Brand Experience | Anniversary Program
150th Anniversary Program
A year-long, systemwide program honoring 150 years of care, from a published book to a public historical marker.
Context
A milestone that had to speak to everyone at once.
St. Elizabeth Healthcare’s 150th anniversary was a rare institutional milestone requiring a systemwide approach to history, identity, and community connection, one that had to balance historical preservation, employee engagement, public education, and civic recognition under a single unified narrative.
Action
One identity, a year of programming.
I designed the anniversary identity and commemorative visual system and produced the creative assets for a year-long program spanning identity, events, publications, and civic recognition, including the published book For the Centuries, a museum exhibit on Northern Kentucky healthcare history, a public historical marker at the original Covington site, dedication and re-dedication ceremonies, a time capsule opening and resealing, and educational advertising and storytelling.
Result
150 years, honored under one identity.
Delivered a coordinated, year-long systemwide program that honored 150 years of service under one unified identity, spanning publishing, exhibits, civic recognition, and public ceremony.
